It used to require custom code to add anchor links to your Squarespace navigation, but not anymore. We'll quickly go over what you need to know to easily add anchor tags to your site and use them to easily spruce up your website feel with no code required.

Great branding isn’t about having a rigid master plan, it’s often about a few core guiding principles that keep your brand aligned with your goals. Today we’ll discuss a few important questions you need to know about to get your brand to that aligned, consistent place so your messaging can flourish.

If you think a business or personal brand is just a logo or some colors, you couldn't be more wrong. Branding is a wide-spread persona that you put together through hard work and intentional action, and today we'll be discussing the value of that brand for your future success. By first understanding the principles behind branding, you're able to make better decisions moving forward on how to shape it.

We all want our careers to go up and up forever, but if you’re building a creative career or personal brand, that’s not the case. By looking at my career trajectory, I hope you can prepare for the ups and downs of this field and know that every step you take is building your creative career (even if it’s not how you expect).

For a simple change that will greatly improve efficiency when building your Squarespace site, I'll show you how to customize your sidebar, keeping elements of your site that your business offers while removing any clutter or unnecessary pieces that you have to wade through. It's a simple step, but your website will thank you.

At the top of your website, it's important to have a clean, easily understandable navigation that funnels your clients to where they need to go. Today, we'll cover how to use drop down menus to enhance your site's navigation through additional pages, links, and categories.

Need to fix up your website's SEO but not sure the best place to start? Squarespace has launched a brand new AI tool to help you cross some important items off your SEO checklist, and I'll show you how to access and use this to help your website thrive!

When your website is ready to be launched, you'll need to update your domain or URL information on the front and back ends of your website. We'll go over what to do to get a domain or use an existing domain so all your website records are in order.

Today, in the third video covering custom site copy and how to put it into a website framework, I'll show you how to add and customize branding assets to a new website to help your Squarespace site feel unique and tailored to your business. Doing this on the front end is a great way to get your website started on the right foot and build a strong foundation.

Once you have your website copy taken care of, I'll walk you through how to see it in action with my easy-to-use free wireframe that can be accessed by going to designingtherow.com/free. This will give your website an optimized homepage built for conversations that can lead your site to work for you.

To help clients overcome the roadblock of staring at a blank page and not knowing what to write, I'm going to show you the five questions my clients need to answer in order to get great, SEO-optimized website copy for their homepage. This is the website structure I and my clients rely on, and with this and next week's video, you'll know exactly how to get this first step of the website process finished.

When you're starting out with your website, the process can be scary and overwhelming. That's why today I'll be running down the process that every Designing The Row client goes through from the first agreement to the moment a website is live. This will help you budget your expectations for the process of building a website with a dedicated Squarespace expert.

Using Kit (formerly ConvertKit) to build forms for your website can seem daunting, but is very simple. I'll show you how to go through the three steps you need to build your subscriber pool with Kit, by building forms, planning an email structure, and connecting them all with automated rules.

Setting up digital download purchases on your Squarespace website store is very similar to setting up physical products with only a few notable changes. In this video I'll be giving you the quick rundown on what you need to know to set up a digital download page quickly and successfully.

For businesses that use Squarespace sites for selling goods and services, setting up limited time offers on pricing, shipping, and the like can be a great way to keep your business fresh. Today we'll be looking through Squarespace to see how to set these discounts up on your site and customize them to work for your business.