22 Ways To Bring Your Facebook Page (Back) To Life

22 Ways To Bring Your Facebook (Back) To Life
 

Download a printable version of this post to use as a checklist!

 

1. List your Music/Business Page on your personal profile

Facebook Page optimization

2. Activate the Call-to-action button on your Page (Join Group)

Business Manager Facebook Page

3. Use Facebook Live

FB Live
 

4. Link to your website in your cover/profile photo description

Facebook Caption

5. Double check the content in your About tab

Facebook About Page

6. Rearrange the navigation tabs to feature Tour Dates (or sign up, etc.)

Facebook Page Tour Dates
 

7. Invite friends to like your Page

Invite Your Friends to like this Page

8. Use Facebook groups to connect with others

9. Use the Bandsintown platform for your tour dates

Bandsintown Manager
 

10. Post candid video content

11. Change up your cover photo and profile picture

12. Like and respond to fans’ comments

13. Run a giveaway competition

14. Target posts about shows to specific locations

15. Take advantage of Facebook ads

16. Analyze your insights to see what posts get the best response and create more similar content

17. Ask fans to add your Page to their favorites

18. Like and interact with Pages from your Page

19. Schedule posts in advance

20. Pin a post to the top of your Timeline (consider a video of post about your upcoming tour)

21. Post teaser content and link to your site for more

22. Share behind the scenes photos


Download a Printable Version of this post to use as a checklist!


This post is an excerpt from Katherine's workbook, Market Your Music Online
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Katherine Forbes | Tour Manager

Katherine Forbes | Founder of Designing the Row & Creator of Music Biz Besties

A Music City girl obsessed with creating confidence in my clients through design, branding, marketing, and community. In today’s world, your visual branding and online presence will either make or break you. I’ve got my Diet Coke in hand and am ready to get started on your next project.


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