All too easily we fall into the social media comparison trap (yes, I’m guilty of this too). We stack up how many followers we have against others who are on a similar journey. How many likes did their post get? How many shares did their music video get? How many comments did they get?
If this sounds familiar, keep reading because I have something exciting to share with you...
For the past few months I've been creating a workbook for musicians - just like you - who want to step up their social media game to market their music while staying true to the why behind it all. My workbook, Market Your Music Online, will take out the stress and overwhelming guesswork while making it easy for you to create a consistent marketing strategy. It's filled with words I hope will inspire you to authentically create and perpetually grow an online fan base you love interacting with!
The secret behind it all? Be authentic and be consistent.
Katherine Forbes, Founder of Designing the Row
Designing the Row is a web design and marketing studio based in Nashville, TN. I'm Katherine Forbes, and I love creating websites to help share others' music online. I believe there is more to a website than just pretty graphics and layout. Each website needs to reflect the design and music style of the artist but also have a marketing strategy to help fans navigate easily.